Utility Works Studio

Local Rank Tracker

Google Maps ranks a business differently depending on where the searcher stands. This tool searches your keywords from a grid of points around the business and records the rank at each one.

Coming soonPlanned: weekly tracking from $19 a month, or $0.01 per grid point pay per scan.

5 × 5 points, 6 miles acrossN

Google Maps rank at each grid point, north to south, west to east; the business is at the center point, row 3, column C. Row 1: not found, not found, not found, not found, not found. Row 2: not found, not found, not found, not found, not found. Row 3: 8, 8, 9, 10, 19. Row 4: 11, 9, 5, 2, 10. Row 5: 11, 10, 7, 5, 10.

1.5 mi between points
From a real scan of a plumbing company in a large US city: plumber searched from 25 points over a 6-mile square, October 2026. Location and business names withheld.
  • 1–3, in the map pack
  • 4–10
  • 11–20
  • Not in the top 20
  • The business's location

Each scan returns

Average rank13.76
Map-pack share4% of points in the top 3
Found share60% of points in the top 20
Best rank2
Each pointRank, coordinates and the top 3 businesses there
Heat mapAn image link you can drop into a client report
ChangeDifference from the previous scan of the same grid

Top competitors in this scan

BusinessAvg rankMap pack
Competitor 16.3652%
Competitor 210.4440%
Competitor 310.6412%
Competitor 410.9224%
Competitor 512.5632%
The business scanned13.764%

Setting up a scan

  1. Enter the business name exactly as it appears on Google Maps, and its city, for example Denver,Colorado,United States. The grid is centered on the business.
  2. Add the searches customers use, one per line: plumber, emergency plumber, water heater repair.
  3. Choose the grid and radius. 5×5 over 3 miles suits most local businesses; 7×7 or 9×9 suits a wider service area.
  4. Run it, then schedule it weekly or monthly. Each later scan reports the change in average rank and map-pack share.

What it costs

GridPointsPer keyword5 keywords weekly, a month
3×39$0.09$1.95
5×525$0.25$5.42
7×749$0.49$10.62
9×981$0.81$17.55

Points that cannot be checked are not charged, and a scan only starts if your maximum charge covers the whole grid.

How ranks are measured

Each point is a Google Maps search for the keyword made from that location, at a neighborhood zoom level, the way someone nearby searching on a phone sees results. Sponsored results are excluded. A business outside the top 20 counts as 21 in the average, the usual convention for geo-grid tools. Maps results drift slightly from hour to hour, so compare trends across scans rather than single points, and keep the grid, radius and zoom the same.

Questions

The business was not found

Use the name exactly as on Google Maps and the city in "City,State,Country" form. If several businesses share a name, add the website in Business website, or give the grid center as coordinates.

Can I scan a service area rather than the address?

Yes. Set Grid center coordinates to any "latitude,longitude"; the business is still matched by name, website or Google CID.

Is there a free version?

The free checker runs one search from the business's own location.